Small Team Workshop training allows you and a team of up to 10 people to focus in and maximise your use of LinkedIn. These are customised sessions developed to your requirements and based on how to match your business needs with the capabilities that LinkedIn offers.
The focus may be on general sales and business development, maximising your company and individual branding, or developing your marketing and inbound enquiries through organic marketing or paid advertising if required.
These workshops are customised to focus on your team’s requirements but will often include:
Profile / Branding
- Creating a customer focused Personal Profile
- Optimising key elements of your Profile
- Attracting Profile views from your target audience
Search and Engagement
- Building your network from the real world
- Using LinkedIn’s advanced search to pinpoint new potential clients
- Building relationships using the listening tools on LinkedIn
Inbound Marketing & Visibility
- Finding the right places to engage with potential and current client
- Topics and posts to keep you front of mind with your clients
- Direct marketing possibilities to increase engagement and sales
Delivering the session
Delivering the session
The training itself can be delivered either in person, which remains my preferred way of training, or online via Zoom, Teams or your preferred software.
For face to face training, transport is included within the quoted price and the sessions will tend to be either half-day or full day format, according to your preference and the areas that are to be covered.
With online sessions, I recommend that the training is divided into sessions of 2 hours – when multiple sessions are required, then this is delivered on separate days to allow the best possible intake of the information as well as reinforcement and checking of the areas covered.
After the session
Following the training, you will receive:
Following the session, you will receive a set of key resources:
- comprehensive notes covering everything we’ve covered
- a customised profile checklist
- video resources on the search possibilities we examined (and additional updates)
- ideas on a content and engagement plan.
These resources will guide you in putting all of the elements we looked at into action and supports the 2 months email support that also comes as part of the training, allowing you to implement the training with focus and purpose.
Costs
The cost of a half-day training session (including Sales Navigator if required) for up to 10 people starts at £695.00 with a full-day session at £995.00 (exVAT). Larger teams can be accommodated on request.